Thursday 2 December 2010

Codes and Conventions of Radio Trailers

Codes and Conventions of Radio trailers

- The title of the documentary is usually said sometimes with a recognisable voice of soundtrack along with the scheduling time and date of the trailer- so that the people listening no immediatly what it is and when it's on-so people don't miss it.

- The time is usually included right at the end of the trailer.

- Recognisable tunes, or catchey music is used to engage with the listener, and are memorable for tha programme.

- There is most always a voice over, saying the narrative- which engages with the audience, they are usually representative of the programme being advertised and have a interesting, exciting tone of voice so that more people want to watch it.

- A posed question may be used, so that they think aobut the answer and want to watch whatever is being advertised, and they don't tend to answer the question.

- It is played on an appopriate music channel, for example; younger adult/ older teenagers would be more likely to listen to a station like Galaxy FM, so a programme like Skins may be advertised.

- Idents- The brand hich is recognisable.

- The background music is usually dramatic, tense to cause an impact and to excite target audience and builds tension

-sound bites from documentary are often used-giving the audiene a taster as to what the programme is all about.







Radio Trailer One- On BBC. about Madalin McCan.
-Idents of the brand BBC is used- Recognisable, people listening will no exactly what is from as soon as they hear it.
- Dramatic, serious, exciting music- which builds suspence and tension.
-Snapshotted sound bites of people in the documentry, make us see the importance and give us a taste of what the programme is about.
- Details about the time, the show, and the channel.
- Proper English narrative speech- realtes to a more serious programme and represents BBC.
- Investigation Documentary.
- Poses questions at the beginning-makes you want to watch it to find out the answers.
- Play on words- proffesional, exciting.
- Recieved English- Everyone can relate to it.


Radio Trailer Two- The Royal Family.
-Exciting, fun, loud music- Guitars and music throughtout-makes it sound really fun ,with a classical twist- aimed at a younger audience.
-Presenter/narrator- Young and fresh.
-Soundbites-George Bush and the Queen- Proffesional, interesting-makes you want to watch more.
- Narrator Reinforces what the show is about.
-Cliche-'up close and initmate'.
-Music Builds suspence.

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